We found several problems that face website owners if they don't have a CMS web site:

Why Do You Need Content Management? 

  • “Our web development company takes too long to update our site.  By the time they’ve made the changes, the information is already out of date…”
  • “It’s so expensive having changes made that we tend to put up with the content that we have – even if it’s not quite correct…”
  • “My website seems more like a leaflet than a current technology.  It’s never up to date and never seems to attract new customers…”
  • “Having an up to date website seems to cost our business a fortune.  We’re constantly evolving, and we want our website to reflect that, but the amount we spend on the site is eating into our profits…”

So why would your company benefit from having a CMS designed website?  Simply because CMS provides your company with the tools to solve your problems.

Update your own website whenever you want

Who writes the text for your company website?  You, right?  So why bother with writing the text, sending it to your web developers, and waiting several days for them to put it on your site.  With CMS, you can access your site’s text directly, and alter it as much or as little as you like.  It’s a straightforward solution.

Bypass the middle men and minimize cost of updating of site

Say you find a bad link or a spelling mistake on your site.  You want to fix it right away, but when you call your web developers they’re out to lunch – or it’s a weekend – or they’re just too busy to fix it for you right away.  Makes your website look unprofessional, and could lead to a drop in business if your customers can’t access certain parts of your website.  But with CMS, it’s a cinch to just log on and fix the error yourself.  No hassle, no wait.

Feel confident in your abilities to create and edit pages easily

Web jargon and technologies can be complex and difficult to understand.  You may want to work on your site yourself, but can’t handle HTML.  No problem.  CMS works along a basic What You See Is What You Get principle, when it comes to editing text in the backend.  Enter your page title in the title box, enter the body text in the body text box.  Formatting is straightforward too.  If you can use a basic word processing programme like Word then you can handle CMS with no difficulty. 

CMS brings standardization into your website

If you create a new page, the default page layout is simply copied automatically to your new page.  All you need to do is insert the new content.  The menus will be created and updated automatically by CMS, so there's no need to worry about that - and all your existing pages will be updated too.  All in all, CMS is a great way to add new content to your site, while the newly created page will look like it was made by a professional web designer.

Give different people access rights to different pages

Content management software can be set up with different user accounts and access rights. This means that some pages may only be editable by specific accounts. Changes that are made to the Web site are tracked, so if a change is made in error it is often possible to backtrack and back out of the change.

CMS improves your search engine visibility and position in search engines

The search engine algorithms are constantly changing, so it’s important that your site can keep up with these changes. CMS is a simple and straightforward way to do this as site-wide changes can be made easily, as well as the more straightforward editing of text and content. And as soon as you have a dynamic URL rewriter, it will be a cinch for the search engines to start picking up your content and attracting new customers to your site.   

 

…and there are many more aspects to why you should consider using CMS.  Contact us and we will be very glad to talk to you about your needs, and discuss possible solutions with you for free. 

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Typo3 CMS powered website for manufacturer of lighting products.